F A Q

q and almay

1 where can I buy ALMAY® products? >

ALMAY products are sold at large retail stores such as Wal-Mart and Target®, as well as all drugstore chains. To locate a store near you, check our store locator >

2 how do I know which products are right for me? >

It's easy. Just fill out your ALMAY Product Recommender in order to determine your specific needs. ALMAY will then recommend products for you and store this information so that it is available each time you visit our site.

3 how do I get a list of ingredients found in ALMAY products? >

All ALMAY products have an ingredient list on the outside of the package. Fewer than 500 ingredients of the 10,000 available for use in cosmetics meet ALMAY's performance standard for superior performance without irritation. New ingredients and technologies are stringently tested before we consider using them in our products.

4 are ALMAY face products non-comedogenic? >

All ALMAY face products are non-comedogenic, hypoallergenic, fragrance-free, and non-irritating. They are formulated so as not to clog pores or promote breakouts.

5 are ALMAY eye products suitable for contact lens wearers? >

All ALMAY eye products are suitable for contact lens wearers. They are ophthalmologist, clinically, dermatologist and allergy tested and are formulated to be non-irritating and hypoallergenic.

6 why has this product/shade been discontinued? >

Because ALMAY is committed to offering consumers products using breakthrough technology and trends, we need to periodically discontinue products in order to make room for new ones.

7 does ALMAY test on animals? >

No. ALMAY relies on the judgment of pharmacological, toxicological and medical experts. We use non-animal alternative test methods as well as the safety histories of formulations and ingredients to determine product safety.

8 is there an expiration date on cosmetic items? >

Expiration dates are not required on cosmetic products but you should discard a product immediately if you notice any changes in appearance, color or odor.

9 how can I change or update my personal information? >

You can easily update your personal information (address and email, for example) at any time by logging in and clicking on ‘my profile’.

10 how can I remove myself from your mailing list? >

ALMAY takes your privacy very seriously. Click here to remove yourself from our database.

11 what is meant by ‘natural’? >

An ingredient may be considered natural if it originates in nature or is ultimately sourced from nature, is minimally processed as described below, and is not chemically synthesized. Ingredients that originate in nature include botanical, marine, BSE-free animal, non-pathogenic microorganisms and mineral substances. Ingredients may not be obtained other than from: filtration, distillation, extraction, centrifugation, adsorption, hydrolysis, hydrogenation, calcining (heat-processing) or esterification of fats, oils, waxes, lecithin, lanolin, mono-, oligo- and polysaccharides and lipoproteins, or enzymatic and fermentation methods. Extraction may be carried out with water, CO2, ethyl alcohol, and other naturally-derived solvents. Water shall be considered natural. Ingredients may not contain non-natural solvents, stabilizers, preservatives or processing aids.

12 are there standards for using the word ‘organic’? >

No global governmental organic standards currently exist for cosmetic products. An existing organic standard has been established by USDA under their National Organic Program.

13 what does ‘PCR’ stand for? >

PCR stands for Post-Consumer Recycled Material (previously recycled).

14 what is meant by ‘recyclable’? >

Recyclable material is a category of material that is feasible to recycle. Since cosmetic packages are generally not practical or economical to recycle, the use of recycled material is of greater benefit to the environment than recyclable material.

15 does ALMAY test their products on animals? >

16 are any ALMAY Pure Blends™ products certified organic? >

ALMAY Pure Blends™ products contain over 95% natural ingredients that deliver the same product attributes as organic products.

17 where are ALMAY Pure Blends™ products made? >

All current ALMAY Pure Blends™ products are made in our manufacturing plant in Oxford, North Carolina.

18 are ALMAY Pure Blends™ products different from other products that are "natural"? >

Yes, there are strict guidelines for materials to be considered natural. ALMAY Pure Blends™ products are greater than 95% natural and do not use silicone, mineral oil or other petroleum- derived ingredients, or other chemical additives such as parabens. Additionally, all ALMAY Pure Blends™ products are hypoallergenic.

19 what is the shelf life for ALMAY Pure Blends™ products? >

The shelf life of ALMAY Pure Blends™ is similar to other of the same type products. Expiration dates are not required on cosmetic products but you should discard a product immediately if you notice any changes in appearance, color or odor.

20 are ALMAY Pure Blends™ products hypoallergenic? >

Yes, all ALMAY products are hypoallergenic. All are assessed for irritancy, sensitivity potential and safety. Safety tests are conducted under strict supervision by independent laboratories.

21 are ALMAY Pure Blends™ products safe for pregnant women? >

All ALMAY Pure Blends™ products have been assessed for safety and are acceptable for use by healthy individuals. When using any over the counter product, we recommend that pregnant women contact their physician or health care professional.

22 I'm vegan. Can I use ALMAY Pure Blends™ products? >

The overall suitability of any product for a vegan lifestyle needs to be determined by the individual consumer.

23 I am concerned about having a reaction to one of your products. What should I do? >

All ALMAY Pure Blends™ products and other ALMAY products and ingredients are in compliance with all U.S. FDA and European Union regulations. Consumer safety is of paramount importance to Revlon®. Our commitment to provide consumers with the most efficacious and safe products continues to guide R&D efforts. ALMAY products and ingredients must be thoroughly assessed for irritancy, sensitization, potential and overall safety. Clinically supervised ophthalmology, dermal sensitization and in-use tests using large human populations are conducted under strict supervision by independent laboratories. However, if you have any questions about the use of ALMAY Pure Blends™ products, please contact us on the web at http://www.almay.com or call us toll-free at 800-99-ALMAY (800-992-5629) Monday through Friday, 8:30 AM to 5:00 PM ET

24 are ALMAY Pure Blends™ products non-comedogenic? >

All ALMAY Pure Blends™ products are formulated so as not to clog pores or promote breakouts. Each product is clinically tested under strict supervision by independent laboratories to be non-comedogenic. All ALMAY Pure Blends™ products are also hypoallergenic, fragrance-free, and non-irritating.

25 will paper compacts last? >

In normal use, the paperboard compacts will perform as well as their plastic equivalent. Board is relatively soft material, of course, and can obviously be damaged by impact from hard and sharp objects. However, we conduct exhaustive tests to ensure the durability of hinges and surfaces.

26 what %PCR is considered "good"? >

For tubes, Post Consumer Recycled (PCR) content is a recent development and most tube suppliers do not currenly offer this option. Hence, there is little in the way of benchmarking. There are some applications for which 100% PCR is possible. For our application, we are using the "safer" format, using PCR sandwiched between two layers of virgin material ( to ensure no risk from direct contact with product).

27 are ALMAY Pure Blends™ products recyclable? >

If the lipgloss or makeup caps and tubes are separated, it may be possible to recycle the tubes.

28 what happened to ALMAY Pure Blends™ Mineral makeup? >

Because ALMAY is committed to offering consumers products using breakthrough technology and trends, we need to periodically discontinue products in order to make room for new ones.

29 are ALMAY Pure Blends™ products suitable for contact lens wearers? >

All ALMAY eye products are suitable for contact lens wearers. They are ophthalmologist, clinically, dermatologist and allergy tested and are formulated to be non-irritating and hypoallergenic.

30 why aren't ALMAY Pure Blends™ products 100% natural? >

Some ingredients and product performance do not necessarily allow for natural sourcing.

31 since it's not 100% natural, what makes up the remaining % of the ALMAY Pure Blends™ formula? >

Foundation (97.4% natural): remaining 2.6% includes preservatives and emulsifiers
Powder, Blush, Eyeshadow (98.2% natural): remaining 1.8% includes preservatives and colorants
Lipgloss (95.8% natural): remaining 4.2% includes preservatives, colorants and thickener

32 why do ALMAY Pure Blends™ products use synthetic ingredients in any of the products? >

The use of synthetic ingredients is minimized in ALMAY Pure Blends™ products but limited amounts of synthetic material is sometimes required in order to ensure efficacy and to create beautiful shades.

33 where are ALMAY Pure Blends™ product ingredients sourced? >

All of our ALMAY Pure Blends™ ingredients originate in nature and are minimally processed. Ingredients include botanical, marine, BSE-free animal, non-pathogenic microorganisms and mineral substances.

34 why do you use fruit and flower extracts in ALMAY Pure Blends™ products? >

The fruit and flower extracts used in ALMAY Pure Blends™ products provide antioxidant and skin-conditioning benefits.

35 what fruit and flower extracts are found in ALMAY Pure Blends™ products? >

Each ALMAY Pure Blends™ products contains a proprietary blend of natural actives:

Lotus Extract – an anti-oxidant that helps protect the skin from the free-radical damage caused by sunlight and pollution.
Acai Extract – an anti-oxidant that helps protect the skin from the free-radical damage caused by sunlight and pollution.
Orchid – an anti-oxidant that helps protect the skin from the free- radical damage caused by sunlight and pollution.
Citrus Juno (Yuzu - Japanese Orange) Peel Extract – Contains a high level of Vitamin C and has anit-oxidant benefit.
Papaya Extract– Helps make the skin feel smooth and soft, and is an anti-oxidant that helps protect the skin from the free-radical damage caused by sunlight and pollution.
Viola Tricolor Extract – Moisturizes and hydrates skin. Also an anti- oxidant that helps protect the skin from the free-radical damage caused by sunlight and pollution.

36 why is carmine used in your products? >

Carmine is used as it is a naturally sourced material which allows us to minimize the amount of synthetic colors needed to develop a complete shade range of color cosmetics, including pink and red shades. Carmine is also commonly used in the food industry.

37 what is titanium dioxide? >

Titanium dioxide is a white pigment of mineral origin. It is commonly used in a variety of cosmetic products. It also functions as a cosmetic ingredient and as a sunscreen. Titanium Dioxide is contained in ALMAY Pure Blends™ Foundation and ALMAY Pure Blends™ Finishing Powder.

38 do ALMAY Pure Blends™ products contain artificial colorants? >

The use of artificial (synthetic) colorants is minimized in the ALMAY Pure Blends™ line.

39 do ALMAY Pure Blends™ products contain aluminum? >

Aluminum is not added to ALMAY Pure Blends™ products.

40 do ALMAY Pure Blends™ products contain gluten? >

ALMAY Pure Blends™ products can contain wheat-derived ingredients. Other ingredients may have been processed using equipment that has previously been used to process gluten- containing ingredients. We recommend that you contact your physician or health care provider in order to determine the suitability of using any cosmetic product if you have a known allergy to gluten.

41 what are “phthalates” and do ALMAY Pure Blends™ products use them? >

Phthalates are substances used to soften plastics and are used as solvents in some fragrances. ALMAY Pure Blends™ products do not contain any phthalates.