

Light catching minerals instantly brighten eyes to further intensify your very unique eye color. Available in expertly coordinated collections for blue, brown, green & hazel eyes.




Eye shadow: To further illuminate eyes, apply highlighter shade over shadow.
Kohl eyeliner: For maximum definition, apply eyeliner close to base of upper lashes.
Volumizing mascara: Apply by starting at the tip of lashes. Allow to set and apply
second coat from base of lashes wiggling brush slightly fom side to side working to
tips of lashes.



Go behind the scenes of our television shoot with Elaine Mellencamp. Watch as she applies our latest collection and shares tips & techniques for achieving a perfect intense eye look.
We've taken the guesswork out of finding the perfect colors to intensify your very unique eye color. Our expertly coordinated collections use complementing shades to intensify your eye color - with contrasting ones to make your eyes pop. Explore our collections, each with rich liners, all day wear shadows and volumizing mascaras. Use them together to turn up your eye color like never before!



