Elaine Irwin-Mellencamp is a genuine Almay woman, radiating warmth and beauty with effortless grace across the many varied activities of her full and demanding life.
In addition to her highly successful modeling career (with more than 50 magazine covers to her credit) and raising two boys, she manages to pursue her favorite passions—photography and car racing. Her many accomplishments include becoming the first female pace car driver in the history of the Indianapolis 500 and participating in the Big Brothers/Big Sisters program with her family. She lives in Bloomington, Indiana, with her husband, the musician John Mellencamp, and their sons, Hud and Speck.
"This is really revolutionary, because on top of being healthy and on top of having great ingredients they've taken the guesswork out of figuring out what's right for you."
Almay has simplified Elaine's beauty experience with innovative products that allow her to look and feel beautiful.
"What I'm looking for in makeup is ease. I want it to be simple...a routine that I can actually do in my daily life."
"It can be really frustrating when you go to the cosmetics aisle—there are so many products, you don't really know what you need. Sometimes you're not even sure what it is that would work for your skin. Almay makes all of us an expert. I love the way they've color-coded it—it's a road map to beauty."
"I believe beauty is more of a feeling than a look," says Elaine. "It's about how much you embrace life. Women are most beautiful when they're happy with themselves."
Elaine's engaged in a healthy lifestyle and Almay helps give her the easy, fresh and natural look she wants.
"I think beauty is about looking natural, but polished. Makeup isn't something I use to change my look...just to enhance it. Like when you put a little makeup on, and it all comes together."
"I am so thrilled that Almay is returning to skincare. Skincare is the most important part of beginning your makeup regime. If your skin looks fabulous, you always look fabulous."
"My days are so busy. Between the boys' school activities and sports, John's tours and my own job and hobbies, I'm pretty strapped for time. So in my makeup bag, I keep essentials that will work with everything—like my Almay Ideal™ Lipgloss in pink or neutral shades. It's a quick, easy way to for me to look a bit more polished and it works for an evening out too!
I'm also a huge fan of Almay Nearly Naked® Touch-Pad Liquid Makeup and Almay® Touch-Pad Blush. The foundation is so sheer and easy to apply, and the blush gives me a natural flush without any streaking. Plus, it's great for travel—I don't have to worry about spilling, breaking, or bulky brushes.
And for eyes, the Intense i-Color™ Collection is perfect for me. I don't have to wander around the aisle looking for the right shades—I just choose the collection designed for my eye color. The shades are gorgeous and wearable!"