© Almay
smart shade™
perfect & correct primer
multi-tasking face primer intuitively adjusts to smooth and soften skin while correcting skin’s most common problems with visible color correcting strands to neutralize redness and even out and brighten skintone. imperfections are diffused and skin is up to 265% more hydrated. this lightweight, non-oily formula works for all skin types but is specifically formulated for sensitive skin. wear it alone for a flawless finish or underneath foundation for the first step to perfected skin.
a primer is the first step to perfected skin. it smooths and soften skin, which improves the application and helps increase the wear of foundation. almay has gone beyond the traditional primer benefits by giving you color correcting properties in this eye-catching product. your skin will not only be softer and smoother, it will look instantly brighter and more even in color.
pump out a pea to bean size of primer. smooth onto face using fingertips and blend outwards. allow primer to dry completely and then apply foundation for a perfected look.
    96% of women agreed that using almay® smart shade™ perfect & correct primer helped increase the wear of makeup. we recommend using underneath almay® smart shade™ liquid makeup makeup for a flawless look all day, or on its own as a hydrating and color-correcting skin treatment.
smart shade family
1 fl. oz

find your perfect shade

  • 1 fl. oz