Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly!
You can forget the question, "How do I know what foundation color is right for my skin?" Our liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology!
How does it work? Our Tonemimic™ technology uses tiny spheres that break open and release pigment as you blend them over your skin
You’ve got all the control with this hypoallergenic makeup, we promise: natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base
We’re looking out for your skin: Smart Shade has SPF 15 broad-spectrum protection
As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
Available in 6 skin-tone-adjusting shades
How To Use It
Use your fingers to simply dot on and blend Smart Shade Skintone Matching™ Makeup into your skin for a natural finish—that's it!
Makeup artist tip: Place the dots at the center of your face and blend outward toward the edges for the smoothest finish