#color_my-best-light
#color_my-best-light
#color_my-best-light
#color_light-medium-mine
#color_light-medium-mine
#color_straight-up-medium
#color_straight-up-medium
Smart Shade Skintone Matching™ Foundation
Smart Shade Skintone Matching™ Foundation
#color_my-best-light
#color_my-best-light
#color_my-best-light
#color_light-medium-mine
#color_light-medium-mine
#color_straight-up-medium
#color_straight-up-medium
Smart Shade Skintone Matching™ Foundation
Smart Shade Skintone Matching™ Foundation

Smart Shade Skintone Matching™ Foundation

Your skin tone, matched
Color

Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly!

  • You can forget the question, "How do I know what foundation color is right for my skin?" Our liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology!
  • How does it work? Our Tonemimic™ technology uses tiny spheres that break open and release pigment as you blend them over your skin
  • You’ve got all the control with this hypoallergenic makeup, we promise: natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base
  • We’re looking out for your skin: Smart Shade has SPF 15 broad-spectrum protection
  • As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
  • Available in 6 skin-tone-adjusting shades
  • Use your fingers to simply dot on and blend Smart Shade Skintone Matching™ Makeup into your skin for a natural finish—that's it!
  • Makeup artist tip: Place the dots at the center of your face and blend outward toward the edges for the smoothest finish

Active Ingredients: Titanium Dioxide 4.8%, Zinc Oxide 2.4%, Other Ingredients: Aqua ((Water) Eau), Cyclopentasiloxane, Dimethicone, Phenyl Trimethicone, PEG-9 Polydimethylsiloxyethyl Dimethicone, Glycerin, Boron Nitride, Trimethylsiloxysilicate, Dimethicone/PEG-10/15 Crosspolymer, Butylene Glycol, Disteardimonium Hectorite, Alumina, Ginkgo Biloba Leaf Extract, Panax Ginseng Root Extract, Camellia Sinensis Leaf Extract, Centaurea Cyanus Flower Extract, Vitis Vinifera (Grape) Seed Extract, Moringa Oleifera Seed Extract, Tocopheryl Acetate, Niacinamide, Melanin, Sodium Hyaluronate, Aloe Barbadensis Leaf Juice, Polyester-1, Polyglyceryl-3 Diisostearate, Sodium Chloride, Methicone, Triethoxycaprylylsilane, Xanthan Gum, Dimethicone Crosspolymer, Silica Dimethyl Silylate, Tetrasodium EDTA, Maltodextrin, Dipropylene Glycol, Sodium Citrate, Tocopherol, Propylene Glycol, Pentylene Glycol, PVP, Hydrolyzed Glycosaminoglycans, Phenoxyethanol, Methylparaben, Ethylparaben, May Contain (+/-): [Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)] 24036

Take the guesswork out of finding your foundation with this innovative formula that adjusts to match your skin tone—instantly!

  • You can forget the question, "How do I know what foundation color is right for my skin?" Our liquid foundation formula instantly transforms from a white cream to your ideal shade as you smooth it on—that’s the magic of our technology!
  • How does it work? Our Tonemimic™ technology uses tiny spheres that break open and release pigment as you blend them over your skin
  • You’ve got all the control with this hypoallergenic makeup, we promise: natural-looking, streak-free, medium-coverage foundation with a luminous glow that builds, so you get the exact coverage you want from this liquid base
  • We’re looking out for your skin: Smart Shade has SPF 15 broad-spectrum protection
  • As always, dermatologist tested, hypoallergenic, fragrance free, clean, and cruelty free
  • Available in 6 skin-tone-adjusting shades
  • Use your fingers to simply dot on and blend Smart Shade Skintone Matching™ Makeup into your skin for a natural finish—that's it!
  • Makeup artist tip: Place the dots at the center of your face and blend outward toward the edges for the smoothest finish

Active Ingredients: Titanium Dioxide 4.8%, Zinc Oxide 2.4%, Other Ingredients: Aqua ((Water) Eau), Cyclopentasiloxane, Dimethicone, Phenyl Trimethicone, PEG-9 Polydimethylsiloxyethyl Dimethicone, Glycerin, Boron Nitride, Trimethylsiloxysilicate, Dimethicone/PEG-10/15 Crosspolymer, Butylene Glycol, Disteardimonium Hectorite, Alumina, Ginkgo Biloba Leaf Extract, Panax Ginseng Root Extract, Camellia Sinensis Leaf Extract, Centaurea Cyanus Flower Extract, Vitis Vinifera (Grape) Seed Extract, Moringa Oleifera Seed Extract, Tocopheryl Acetate, Niacinamide, Melanin, Sodium Hyaluronate, Aloe Barbadensis Leaf Juice, Polyester-1, Polyglyceryl-3 Diisostearate, Sodium Chloride, Methicone, Triethoxycaprylylsilane, Xanthan Gum, Dimethicone Crosspolymer, Silica Dimethyl Silylate, Tetrasodium EDTA, Maltodextrin, Dipropylene Glycol, Sodium Citrate, Tocopherol, Propylene Glycol, Pentylene Glycol, PVP, Hydrolyzed Glycosaminoglycans, Phenoxyethanol, Methylparaben, Ethylparaben, May Contain (+/-): [Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499)] 24036